Feb. 1 through Feb. 28, 2013, Mimi’s Café will offer guests the opportunity to donate $1 and receive a paper red heart or donate $5 and receive the paper red heart plus a limited edition Red Dress lapel pin. 100% of the proceeds will be donated to the Go Red For Women movement, for a minimum total donation of $150,000.

Why We Support Go Red For Women

“After our very successful Mimi’s Goes Red campaign last year, we are honored to again be supporting Go Red For Women and excited to be joining in the celebration of the 10th National Wear Red Day.  We have the power to save lives and we will stand together to help end heart disease.  Mimi’s is going red to fight for our mothers,

sisters, daughters, wives, aunts and all the women in our lives that we care about.  This February and throughout the year, we are dedicated to helping turn America Red in order to shine a spotlight on heart disease.  Mimi’s Goes Red!” ~  Mark Mears, President, Mimi’s Café

For more information about Mimi’s Café, visit MimisCafe.com

And view the “Put Your Hearts Up” video below to see how Mimi’s supports Go Red For Women throughout February.